Integrated Marketing Communications

Creating a completely integrated marketing communications program has never been more critical than it is today. To accomplish this, we design campaigns with a consistent look and feel that incorporate multiple strategies such as public relations, advertising and sales promotion. Changing Perceptions and Influencing Decisions To be successful, communications must be a two-way street. Communicating to customers is no longer effective. At Focus 3 our programs are designed to communicate with customers. The outcome is a consistent flow of information between you and your customers, building brand identity and brand equity. If your organization needs a complete communications campaign or just assistance on projects within your existing program - we can help.

Menu of Services

Once your objectives have been defined, Focus 3 utilizes a wide array of specific services.

Strategic Council: We keep a finger on the pulse of your market and maintain a proactive approach to communications by recommending tactics to prevent communications problems.

Media Relations: Building relationships with important local and national media allows us to disseminate information in a timely manner and track results.

Publicity: We can publicize your company as well as your product or services through a variety of local and national newspapers, magazines and trade journals.

Direct Marketing Communications: We utilize direct marketing tactics to communicate with your customers and build stronger relationships.

Collateral Support: Need a corporate video, a new product brochure or an annual report? Focus 3 is armed with the talent to write, design and produce materials that stand out from the pack.

Internal Communications: The team at Focus 3 has worked with both Fortune 500 and startup companies to develop award-winning internal communications and incentive programs.

Advertising: We build customer-focused advertising campaigns that change perceptions and influence decisions. Whether it's print, electronic, television or a combination, Focus 3 can design a program to fit any budget.

Multimedia: Focus 3 can also develop next-generation media programs utilizing the latest technology to communicate with your customers.

Special Events: If you need to make a big splash at the next trade show with a new booth or a special event, Focus 3 has the talent to theme, design, script and execute any special event.